Deliverables: Secured and managed sponsorship alignment with cultural leaders including Box Boys and Lyrical Lemonade, integrating brand presence across digital media, on-site activations, and earned media Led full-scale event production in Los Angeles and Chicago, overseeing venue branding, influencer coordination, and sponsor deliverables with a combined audience reach of over 1.5 million Elevated artist visibility and audience engagement through immersive experiences, targeted product placement, and curated post-event content tailored to Gen Alpha and Gen Z audiences